Social media influencers are individuals who wield significant influence and boast large followings across platforms such as Instagram, Twitter, TikTok, Facebook, YouTube, and more. With the advent of social media, previously undiscovered individuals have leveraged platforms like Instagram, YouTube, and TikTok to attain fame and establish themselves as influential figures.
Here is the list of the 10 most popular social media influencers of all time.
1. Cristiano Ronaldo
Cristiano Ronaldo is a Portuguese professional footballer who plays as a forward for Premier League club Manchester United. He is also a captain of the Portugal national team. He is considered one of the greatest players of all time. In addition to sports, his collaborations and numerous sponsorships with companies like Nike, EA Sports, etc. make him the most influential person on Instagram with more than 399 million followers. His Instagram username is @cristiano. [Source: www.socialmediatoday.com]
2. Huda Beauty / Huda Kattan
Huda Beauty / Huda Kattan is an American makeup artist, beauty blogger, and entrepreneur who founded the popular cosmetics line Huda Beauty. She has gained fame through her @hudabeauty named Instagram handle, best known for uploading her makeup tutorials. Huda has accumulated more than 49.9 million followers to her Instagram account.
3. Ariana Grande
Ariana Grande is an American singer, songwriter and actress who is recognized for playing Cat Valentine in the Nickelodeon television series “Victorious”. She has gained over 293 million fan followers on her @arianagrande named Instagram account.
4. Khaby Lame
Khaby Lame is a Senegalese TikTok star who has gained popularity through his @khaby.lame named TikTok handle, best known for his short comedy skits and funny reaction videos. He has garnered more than 131.3 million followers and 2.1 billion likes on the platform. Lame is also known for his @khaby00 named Instagram account, where he has earned over 69.1 million followers.
5. Justin Bieber
Justin Bieber is a Canadian singer who gained international recognition after the release of his song “Baby”. It is one of the highest certified singles of all time in the US. Bieber has attracted more than 219 million fan followers on his @justinbieber named Instagram account. [Source: www.pressboardmedia.com]
6. Dwayne Johnson / The Rock
Dwayne Johnson / The Rock is an American actor, businessman, and former professional wrestler who is recognized as one of the greatest professional wrestlers of all time. He has accumulated more than 295 million followers on his @therock named Instagram account.
7. Lionel Messi
Lionel Messi is an Argentine professional footballer who plays as a forward for Ligue 1 club Paris Saint-Germain. He is the captain of the Argentina national team. He is regarded as the best player in the world and considered as one of the greatest players of all time. He has amassed over 306 million followers on his @leomessi named Instagram account.
8. Taylor Swift
Taylor Swift is an American singer-songwriter who is best known for her hit singles “Love Story” and “You Belong with Me”. She is considered as one of the top influential artists of all time. She has attracted more than 198 million fan followers on her @taylorswift named Instagram account.
9. Kylie Jenner
Kylie Jenner is an American media personality, socialite, model, and businesswoman who rose to fame as the founder and owner of the cosmetic company Kylie Cosmetics. She is the most influential, and the only billionaire of the Kardashian/Jenner family. Kylie became the world’s youngest billionaire at 21 in 2019. She has amassed over 308 million followers to her @kyliejenner named Instagram account. She is currently the most followed woman and the second most followed person on Instagram. [Source: www.visualcapitalist.com]
10. Addison Rae
Addison Rae is an American TikTok star who has gained fame through her @addisonre named TikTok handle, recognized for her lip-sync and dancing videos. She has accumulated more than 86.5 million followers and 5.6 billion likes on the platform. She has also earned more than 40.3 million fan followers on her @addisonraee named Instagram account.